Kohl's Holiday Towers
Secured a position as a top supplier for Kohl’s holiday gifting program, developing and delivering custom, high-quality gift towers that met Kohl’s retailer standards and resonated with seasonal shoppers.
Results
- 0 to 3+ SKUs launched, establishing a new supplier relationship with Kohl’s and securing a foothold in their holiday gifting program.
- Margin goals achieved through strategic product conceptualization, cost management, and end-to-end Product Lifecycle Management (PLM) execution.
Problem / Opportunity
- Kohl’s sought to expand its holiday gifting program with a curated assortment of custom, high-quality seasonal gift towers, creating an opportunity to enter a new retail market and establish a key supplier relationship from scratch.
My Contribution
- Managed the P&L and led cross-functional teams throughout the full Product Lifecycle Management (PLM) process, ensuring alignment with Kohl’s retailer requirements, business objectives, and profitability targets.
- Conceptualized, designed, and managed holiday gift tower products, conducting trend research and market analysis to develop compelling assortments that resonated with the seasonal shopper.
- Drove collaboration between Design, Purchasing, and Production teams to develop visually appealing, cost-effective products, directing art direction and trend boards that shaped product design and market positioning.
- Approved print production files in partnership with the art production team and oversaw on-site production, confirming product integrity, brand consistency, and manufacturing quality standards.